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BMW i North American Product & Operations Manager, Jose Guerrero I had the opportunity to sit down with BMW NA’s top man when it comes to electric vehicles, Jose Guerrero at this year’s New York International Auto Show. Guerrero is BMW i’s North American Product & Operations Manager, and has been working in BMW’s electric vehicle programs since the ActiveE pilot program began in 2011. Just before we started the interview, it was announced that the BMW i3 was named the inaugural winner of the World Urban Car Award , so I asked Guerrero for his thoughts on the i3 winning yet another award. “I think it’s a testament to the car. Even though we’re making incremental improvements, like software updates and offering a moonroof, the only real dramatic improvement we’ve made is the addition of the 94 Ah battery. That said, the car is still remaining relevant with the backdrop of increased competition in this segment.   So, to see the continued accolades for a car that launched over...

My i3 charging from the HSC-40p. You can see my older ClipperCreek CS-40 all the way on the left. When it comes to electric vehicle charging equipment, there’s certainly no shortage of choices. Even though it’s a relatively new market, there are dozens of manufacturers selling products that allow owners to safely and conveniently charge their electric cars. Although this equipment is commonly referred to as a "charger" or "wallbox", the proper term is actually EVSE, which stands for Electric Vehicle Supply Equipment.  These devices don't actually charge the car; they provide the electricity to do so. That's because the actual charging equipment is built into the car. The EVSE's purpose is to safely deliver the correct amount of electricity to the onboard charging equipment.  Now that electric cars are beginning to gain momentum in the marketplace, there are a lot of companies jockeying to get a market share of the EVSE business. The vast majority of thes...

The BMW i3 is anything but the average car. Not only is it BMWs first electric offering, it's also the only car available today that has an optional auxiliary power unit; the range extender. It's really unlike any car that's ever been available, and unsurprisingly, it's often misunderstood. Most people really don't understand how the range extender works; what it can do, and what its limits are. This is, unfortunately even true for many of the client advisers selling them! So getting information on how the  car works out there is very important. BMW has produced a series of videos that help to explain the i3. While very helpful to new owners, they don't go into too much of the technical details that many people are also interested in. The book is filled with graphs on charging, range, power, consumption, etc Enter BMW i3 owner and engineer, David Bricknell. Earlier in the year, David published a book called "Electric Vehicles and the BMW i3" that was ...

Do you live in the San Francisco Bay Area and drive a BMW i3, i8, X540e, 330e or 740e? If so, would you like to get paid to participate in BMW i's award winning ChargeForward initiative, while helping to shape the future of electric vehicle charging? BMW is seeking 250 individuals to participate in the second phase of the ChargeForward initiative, which will last approximately 24 months. The first phase of the program is now complete, and volunteers are needed for the second phase, which begins in January, 2017. This phase includes vehicle to grid managed charging, and stationary energy storage systems which utilize repurposed MINI-E battery packs. Back in 2015, this program won the ESNA Innovation Award for EV Battery 2nd Life Energy Storage System. From the ChargeForward website: The second phase of ChargeForward, from January 2017 through December 2018, is expected to demonstrate expanded benefits of charging optimization through management of both current and projected future c...

BMW has long said that BMW i wasn't created exclusively for developing and manufacturing their plug in electric vehicles; that it would also be devoted to developing sustainable mobility solutions as well. Car sharing is one of those mobility solutions that are getting a lot of attention lately, and not just from independent companies like Uber and Lyft. OEMs are also getting into the car sharing game, and GM’s Maven car sharing service is now in 13 US cities. BMW’s car sharing arm was initially called DriveNow, but was recently brought entirely in house (DriveNow was a partnership between BMW i and Sixt) and rebranded as ReachNow. The three i3's and two 3-Series sedans used for the car sharing program were parked in front of The Solaire for the announcement on Thursday, December 8th.  ReachNow was launched earlier this year in Seattle, Washington. They then added service to Portland, Oregon and recently became available in Brooklyn, NY. However yesterday, BMW i and the Albanes...

The following is a guest post written by i3 owner Francis. I started the Born Electric guest post series back in 2014 to give the readers here a look into the lives of i3 owners around the world. To view past Born Electric guest posts, follow this link: Born Electric Hello, my name is Francis and I was born electric two years ago on November 13th, 2014. I opted for the BMW i3 with the range extender and I have been sharing my electric experience with my fellow Quebecers. I even did a lengthy post after my first year that covers pretty much everything. I'm also an owner that didn't code my i3 to change the range extender behavior in North America (some would call me crazy and yet I never had a problem with the REX). So why post again after my 1-year report ? Simply because this year was everything but usual. One question we all asked ourselves, what would happen if my driving habit changed, would my electric car still meet my needs? Ever thought about a family emergency? Would m...